Key Strategies to Make the Inc. 5000 List for Rapid Growth and Innovative Solutions
We couldn’t be more honored. This is exciting stuff.
We don’t like to boast, but this is pretty bragworthy. (If we do say so ourselves.)
Our agency was rated #916 on the Inc. 5000 list of Most Inspiring Companies of 2018!
It is not easy to reach the Inc. 5000, much less make the top 1,000 of fastest-growing, innovative companies from virtually every industry.
The prestigious companies on this list (including yours truly) all showed incredibly rapid growth, amassing $206.2 billion in revenue in 2017, up a collective 158 percent from 2014. For our part, we demonstrated 540 percent growth last year!
We’d love to see our clients – and anyone reading this, for that matter – do the same and maybe make the Inc. 5000 list next year.
How Our Creative Strategy Catapulted Us to the Top
To achieve such rapid growth, Razz Interactive deploys the same strategies, tactics, and technology for our own company and technology brands that we do for our customers.
Most importantly, we think outside the box, take risks our competitors won’t and are agile enough to spot – and act on – incoming market trends. We can show you how to apply these philosophies, too.
Think Outside the Box to Innovate New Offerings
How can you push the boundaries of creative strategy? Can you expand to new verticals? Provide a completely new product, or a twist on an old one, that fills a unique need for your customers?
That’s what we did with our proprietary loyalty platform, Ezio.
We conceptualized and created the platform to be used across industries, from gaming to music, and customized to any client’s brand. Ezio’s versatility and unconventional design earned us a Shorty award and continues to help us grow our customer base across multiple verticals.
Once you’ve come up with an innovative offering, don’t stop there. Keep your product development team brainstorming to add new features and updates to keep your products at the forefront of conversation.
How can you push the boundaries of your customers’ expectations and deliver something that is unlike anything offered by your competitors?
Keep Employees Inspired by Taking Risks Your Competitors Are Afraid to Take
Innovating a new product or platform is risky, for sure.
So is introducing new employee engagement methods.
But if you approach employee management with an eye on what today’s workers want, you’ll create an environment where everyone from entry-level employees to c-level executives can thrive.
Keep employees inspired with a “work hard, play hard” mentality. For instance, we offer our workers balance by allowing unlimited vacation time. We think that’s pretty daring, but it’s worked out well.
Make sure employees have room to grow their skill set and confidence within the workplace, offering team building events and exercises, as well as continuing education courses.
Ideas can – and often do – come from every level of an organization. Encourage individuality so that each person can contribute to your company culture.
If you regularly encourage your employees to embrace innovation, think creatively, and present new ideas, it won’t be hard for your organization to capitalize on the next market trend within your industry.
Taking calculated risks when it comes to employee management has helped us grow profitably over the past few years. In what ways can your HR department step outside the box?
Learn How to Spot and Capitalize on Market Trends
A large part of our company’s success comes from our ability to spot trends and capitalize on them.
In your own business, you can gain inspiration from consumer studies and surveys, observations from industry leaders, client feedback, and social media – to name just a few.
Once you spot a trend, don’t be afraid to take a risk and be the first to create a product, service, or platform that speaks to marketplace needs.
For instance, our Interactive Floor Plan Browser (IFPB), a real estate apartment availability tool, is a direct result of the growth in the U.S. rental market. Fueled by millennials who see the benefits of renting over homeownership, the number of renter households in the U.S. grew by 19.2% from 2015 to 2016.
The IFPB uses cutting-edge technology to display a property’s floor plan and unit availability at all times, helping real estate developers, investors, and marketers maximize their marketing spend and give prospects an enhanced apartment shopping experience.
Our expertise gave us the ability to create this technology.
But it wouldn’t have happened if we didn’t have our eyes open to spot the need and the opportunity.
Let Us Help You Become One of the Fastest Growing Companies in the U.S., Too
It is heartwarming to see our hard work, integrity, and creativity recognized with a prestigious honor like being named one of the Inc. 5000 Most Inspiring Companies of 2018.
And it only pushes us to work harder.
Whether you sell products, services, or lifestyle experiences, we’re here to solve your business challenges and help you catapult your brand to the top of your space.
We’re constantly growing and aiming to help other brands grow.
Check out some of the work that has contributed to our success and the success of our clients.